CAROLE NASH APPOINTED OFFICIAL INSURANCE SPONSOR OF THE ISLE OF MAN TT RACES
The Isle of Man TT Races and Carole Nash have announced a new partnership deal that will see the motorcycle insurance specialist become the TT’s Official Insurance Partner – and title sponsor of two TT races in 2023.
As part of the deal, Carole Nash, one of the UK and Ireland’s leading motorcycle insurance providers, will be the title sponsor of the two Supertwin TT Races which will take place on Tuesday 6th June and Friday 9th June.
As part of the insurance category exclusive sponsorship, Carole Nash, which provides specialist insurance for motorbikes, vans, classic and modern cars, will benefit from trackside branding delivering broadcast exposure and brand awareness through the TT’s rapidly growing digital channels.
Paul Phillips, Business Development, Isle of Man TT Races commented: “It’s great to have Carole Nash on board as an official partner of the Isle of Man TT Races and a title sponsor for the Supertwin TT Races.
“As we continue to focus on growing the TT’s global audience and increasing the event’s accessibility through the delivery of live coverage, it’s important that our partnerships align with our brand values and offer further added value to our fans. I believe Carole Nash as an official partner in 2023 will be able to do just that, as well as promoting further growth through their own audience and channels.”
Chris Jolley, Commercial Director of Carole Nash commented: “As one of the UK’s leading motorbike insurance providers, we pride ourselves on our understanding of the biking community - which is something that sets us apart from the crowd.
Carole Nash has been at the heart of motorcycling since its formation nearly 40 years ago - and to be associated with an event the size and scope of the TT is fantastic. The excitement from spectators not just at the races, but on the screens at home is not to be matched. I know I've enjoyed the event immensely over the years.
We recognise the history of the TT Races as one of the world’s oldest motorsporting events, and as a pioneering insurance provider, we share the team’s passion to continue leading the way.”
Introduced in 2022, live coverage via the TT+ Live Pass has transformed the way fans enjoy the Isle of Man TT Races.
Fans will be able to watch all qualifying sessions and races including the Carole Nash Supertwin TT both live and on-demand. Live coverage of the 2023 event is available exclusively via the TT’s official digital platform, TT+.
Already boasting hundreds of hours of thrilling TT content, TT+ is free to subscribe and can be enjoyed on your smartphone, on desktop, and on a range of apps for mobile and Smart TV.